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in Marketing

#1 Marketing Strategy: Your Marketing Message

Your marketing message is what forms the background of all your marketing strategies and communications. If your marketing message is weak, unclear or poorly crafted, then it doesn’t matter what specific marketing tactics you use…your prospects and customers won’t take notice. The goal is to have a well-written, targeted marketing message that resonates with your…

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in Marketing

Email Marketing in Your Web Marketing

Email marketing, sometimes also called web marketing or E-Marketing, is the method of marketing products or services through the internet using electronic mail. It is one of the most advanced and effective marketing technique presently available. There are lots of advantages to email marketing over conventional marketing techniques. The Internet has acquired such popularity among…

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in Business

Business to Business Partnership Opportunities

There are several types of business to business partnerships that a business owner may pursue in order to improve their business. The main objective behind most business relationships is to find new customer leads and convert them into increased sales and revenue for both participating companies. Consider these four primary types of business to business…

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